Author

Fogg, BJ

Adler, Richard

Place of Publication

Stanford, CA

Publisher

Captology Media

Publication Date

2009

Subject

Learning

Abstract

This book explains how text messaging on mobile phones can promote health. In 15 easy-to-read chapters, experts share the best ideas from Stanford University's Texting4Health conference, co-sponsored by the Centers for Disease Control & Prevention. This book includes case studies of successful projects and practical guidance on how to create effective text-based health promotion campaigns.

ISBN

9780979502545

Language

English

Material Type

Book

Call Number

REF BA 100 FOG 2009

Copies

Author

Agarwal, Pragya

Place of Publication

Dublin, Ireland

Publisher

Bloomsbury

Publication Date

2021

Physical Description

448pp

Subjects

Anti-Racism

Diversity

Abstract

Sway is a thoroughly researched and comprehensive look at unconscious bias and how it impacts day-to-day life, from job interviews to romantic relationships to saving for retirement. It covers a huge number of sensitive topics - sexism, racism, ageism, homophobia, colourism - with tact, and combines statistics with stories to paint a fuller picture and enhance understanding. Throughout, Pragya clearly delineates theories with a solid grounding in science, answering questions such as: do our roots for prejudice lie in our evolutionary past? What happens in our brains when we are biased? How has bias affected technology? If we don't know about it, are we really responsible for it?

At a time when partisan political ideologies are taking center stage, and we struggle to make sense of who we are and who we want to be, it is crucial that we understand why we act the way we do. This book will enables us to open our eyes to our own biases in a scientific and non-judgmental way.

ISBN

9781-14729-71388

Language

English

Material Type

Book

Call Number

REF NR 100 AGA 2021

Copies